Chief Executive BT Retail
Gavin Patterson was appointed chief executive of BT Retail on May 1, 2008. He joined the BT Group PLC Board on June 1, 2008.
Gavin joined BT in 2004 as managing director of BT Retail’s consumer division. In this role he has been responsible for all services to BT’s 15 million residential customers. Under his leadership BT has become the UK’s number one broadband provider with more than 5 million customers. He has launched innovative new products including BT Total Broadband and BT Vision while transforming the financial performance of the division.
Prior to joining BT, Gavin was managing director for Telewest’s consumer division with turnover of £950m. He spent four years with the company which he joined as marketing director for telephone and internet services.
Before Telewest, Gavin was at Procter & Gamble where he was European marketing director for the company’s third largest brand, Pantene.
Gavin is president of the UK Advertising Association, a fellow of the Marketing Society, non-executive director of British Airways and a member of The Marketing Group of Great Britain and The Thirty Club. He went to school in Warrington and Yeovil before graduating from Emmanuel College, Cambridge with an Engineering degree. He is 45 years old, and is married with four children. His other passion in life is Liverpool FC.