ChinaEU, on the 11th and 12th of December will take place the first Cross-Border and E-Commerce Forum

Cross-border e-commerce environment is changing rapidly, both in Europe and Asia, but especially in China. In less than one month, the 1st edition of the EU Cross-Border E-commerce Forum (EU CBEC FORUM) will take place in Liege and give the audience a clear overview of what cross-border e-commerce will be in the years to come and how to take advantage of the opportunities for Europe, China, and the rest of Asia.

The event follows the decision by the Federal Government of Belgium and Alibaba Group’s Cainiao Smart Logistics Network to choose Liège as the company’s logistic hub in Europe. The EU CBEC FORUM will focus on the best ways to engage with China in Cross-Border E-commerce to fully take advantage of the opportunities offered by both Europe and China, with all categories to be represented on stage and the most relevant topics in the field to be discussed.

The event is organised by the Wallonia Export-Investment Agency AWEX and Cifnews, the first Chinese media specialized on cross-border e-commerce, with the support of leading bilateral institutions.

ChinaEU, among the leading partners of the Forum, will chair the panel

  • A kaleidoscope of experiences
  • From cross-border players and agencies”

on December 11th, bringing together leading business leaders in e-commerce area from both China and Europe.

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